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Curious Purpose Guide

Work together

Curious Purpose Guide considers collaborations that suit its focus on time, attention, and intentional choices. Proposals should make a clear case for relevance to readers and leave editorial independence intact.

Suitable collaborations

We consider clearly defined projects such as a commissioned resource, a relevant campaign, or a partner placement alongside the publication's own material. Send the proposed subject, intended audience, format, timing, and any relevant commercial connection. We do not imply that a placement is a recommendation.

How partner material is labelled

Paid or partner content is identified where readers encounter it, using clear language that distinguishes it from independent editorial work. Partner links or placements are described accurately, and a partnership does not grant control over unrelated editorial decisions.

Propose an idea

Use the Contact page and choose the partnership option. Include enough detail for us to understand the proposal and the relationship involved. We review ideas for fit, transparency, and reader relevance, and may decline proposals that do not meet those standards.